With the changing environment around insurance coverage, especially with regards to Medicare, it is imperative that HME products become more accessible to the educated elderly customer base and referral sources. Limitations on coverage of certain medical equipment products such as scooters, wheel chairs and oxygen, create a growing need of establishing a way for customers to purchase these products. Retail vestibules inside Wal-Mart promote this access in a convenient, customer service-oriented fashion.
Currently, Wal-Mart Supercenters offer a wide variety of products and services for their shoppers. These Supercenters, averaging about 150,000 square feet each offering 100,000 different products, feature general Wal-Mart merchandise as well as a full 30,000 item grocery area and market, a pharmacy, hearing and vision center, hair care salon, nail care salon, portrait studio, one-hour photo center, employment agencies, Tire & Lube Express, food court, “Fun” center for children, full service banking facility, Avis and Budget Rent-a-Car (www.wal-mart.com) as well as the thriving HME retail program. Considering the weekly purchases that the average American family makes, Wal-Mart Supercenters have established a way for consumers to save time and money by creating a place where a majority of necessary goods and services can be purchased.